GP & J Baker x H&M SS18

by - October 30, 2019




Sweedish high street retailer, H&M, has often collaborated with designers to release a limited edition capsule collection. Previous successful collaborations include Moschino, Erdem, Karl Lagerfeld and now Giambattista Valli. The Giambattista Valli X H&M collection features lots of stunning tulle dresses, blouses and also tights. With the collection's release date looming, I thought I'd share an unpublished blog post from last year featuring their GP & J Baker X H&M collection.

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I hardly ever buy from limited-edition designer collections. Mainly because I don’t have the type of money to go around spending it like that. But…. I am learning that it’s okay to be a bit more spontaneous and fun with my choices when I shop. As long as my purchases aren’t totally impulsive and I know I’m going to wear it plenty of times.

It was back in the summer, while I was out shopping with my Mum and brother down Westfield when I walked past H&M and spotted a mannequin in the window wearing the cutest jumpsuit I had ever seen. So I went instore to have a proper look at it on the rail. I didn’t buy the jumpsuit on that day; I tried it on, fell in love and begrudgingly put it back. But I managed to track down the last one a week later. As the collection was limited edition, the jumpsuits had pretty much sold out except from a couple of size 4’s (US size 0) left. 


The jumpsuit in question, which is adorable, is part of the GP & J Baker x H&M collection for SS18. The brand in collaboration with one of my favourite high street retailers is a wallpaper company who specialise in prints. So a lot of the pieces used their famous prints. 

So yeah, I just wanted to share these cute pictures taken inside The Shop at Bluebird in Covent Garden just before my friend and I headed to an exclusive premiere of Crazy Rich Asians back in September. I’ve worn the jumpsuit a lot since then including to work (I was interning at Marie Claire) and to a friends birthday meal.


Love, Aoife xo

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